In this series, David assesses the sustainability of the football industry and looks at a variety of themes including funding, the challenges of club ownership as well as existing regulatory rules, such as the Premier League's nine-point deduction rule and the UEFA's Financial Fair Play regulations. David also discusses innovative business ideas and topical issues in the industry such as ground-sharing, academy programmes, salary caps and community ownership models.
The first two videos serve as an introduction to the series and give a general overview of David's views on the state of the industry and question the industry's sustainability.
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